Sunday, July 13, 2008


More than six months out of the gate, and Mechanisms has yet to garner a single review/rating on Amazon. This is not surprising, few university press titles ever do (Lev Manovich's The Language of New Media is something of an exception, with fourteen ratings; by contrast, Espen Aarseth's Cybertext, published in 1997 and indisputably a foundational text in the field, has a mere three ratings).

Question: are Amazon ratings important for an academic book? Or will the long tail take care of its own?